
Did you know that zinc has major health benefits? “Calamine lotion is a superb, safe lotion containing zinc oxide and zinc carbonate that has valuable anti-bacterial and anti-irritant properties,” says Simon Norton, Executive Director, International Zinc Association Africa.
Calamine lotion is a topical over-the-counter medication in the form of a soothing pink lotion. Its main health benefit is to relieve mild itchiness and skin irritation, for example from contact with plants such as poison ivy, poison oak and poison sumac that can cause itching and skin irritation.
Calamine lotion relieves the itch, along with any pain or discomfort. It also assists to dry up any oozing or weeping that can develop on your skin due to such irritation.
Other uses of calamine lotion include:
• Bug bites: Apply calamine lotion to insect bites and stings to succor with mild reactions. Apply the lotion several times a day until symptoms clear up or the bug bites are gone.
• Chickenpox: Use calamine lotion to relieve the symptoms of this infectious condition. It can also prevent further skin infections.
• Shingles: Along with antiviral medicines, calamine lotion can be used for shingles. Apply the lotion directly to the skin for some relief from the symptoms of this condition.
• Swimmer’s itch: Calamine lotion can be used for rashes like swimmer’s itch, a skin condition that develops if you swim in water containing certain parasites.
• Heat rash: Calamine lotion is ideal for heat rash as well. A heat rash is an area of the skin that becomes irritated when perspiration is trapped in the pores and ducts beneath the skin.
• Scabies: A skin condition caused by small mites. To ease the itching from scabies, apply calamine lotion. Note that it can relieve the symptoms but will not secure rid of the mites.
• Chigger bites: Another type of mite that feeds off human skin. Their bites can cause skin irritation and itching.
• Acne: While calamine lotion is not an acne treatment, it may succor dry out pimples if used as a spot treatment.
• Hives: Calamine lotion reduces the itching caused by this skin condition.
The active ingredients in calamine lotion are ZINC OXIDE and 0.5% iron oxide, giving it a distinctive pink colour. It is an over-the-counter anti-itch medication for topical use only, meaning applied to the skin. Be sure to follow all the directions on the package or contact your doctor or pharmacist for further information.
Shake the bottle well before use. Pour some of the lotion onto a cotton ball, cotton swab or soft cloth. Then dab the medication onto the affected area of your skin. Let the lotion dry and repeat the process as often as necessary.
Apart from calamine lotion, zinc is a mineral that is essential for many of the body’s normal functions and systems, including the immune scheme, wound healing, blood clotting, thyroid function, and the senses of taste and smell. Zinc also supports normal growth and development during pregnancy, childhood, and adolescence.
CLICK HERE to submit your press release to MyPR.co.za for free.
Press Release Views since 1 July 2022: 61

manly
The three main elements of Public Relations are practically as old as society: informing people, persuading people, or integrating people with people. Of course, the means and methods of accomplishing these ends have changed as society has changed. – Edward Bernays
Nibbler
Johnson & Johnson’s Classic Crisis Case Study: Ivy Lee may have pioneered crisis communications with the press release and Rockefeller campaign, but Johnson & Johnson perfected it during a 1982 Tylenol recall. When news of Tylenol bottles laced with cyanide created a nationwide panic, many thought J&J’s reputation would never recover. But the company’s stellar response – including national media statements, pulling all Tylenol from shelves, and introducing tamper-resistant seals – earned praise from outlets such as The Washington Post and delivered a rapid post-crisis comeback. Today, Johnson & Johnson’s recall is considered one of the most successful examples of crisis communications. (Source: PR Week)
Bad Bond
Vague promises of savings from cutting waste, enhancing prevention and wellness, installing electronic medical records and improving quality are merely ‘lipstick’ cost control, more for show and Public Relations than for true change… Savings will require changing how doctors think about their patients: Doctors take the Hippocratic Oath too seriously, “as an imperative to do everything for the patient regardless of the cost or effects on others. – Ezekiel Emanuel