Incomedia is excited to announce its participation in Gitex Africa 2026, the leading trade fair for technology and innovation hosted in Marrakech, Morocco, from April 7th to 9th.
The power of AI in a no-code webisite builder for businesses and entrepreneurs
As Africa’s digital economy accelerates, and millions of small and medium-sized businesses are looking to go online, Italian software company Incomedia is taking the opportunity represented by Gitex to introduce WebSite X5 to African businesses, entrepreneurs, and startups. The tool is an all-in-one website and e-commerce builder designed to simplify and speed up the creation of online businesses.
A key innovation is the integrated AI assistant MagicSite, which helps users generate complete and easily customizable websites through a simple conversation.
Expanding WebSite X5 presence in Africa
Within the last few years, Incomedia has been expanding its network in the African market such as Ivory Coast, Kenya, Niger or South Africa and contributed to the digital transformation in this area. Following this successful trend, Incomedia is actively expanding its presence across Africa and is looking to collaborate with local distributors, digital agencies, training centers and government institutions involved in digital transformation.
Join Us at Gitex Africa 2026
“Digital access should not be complex or expensive”, says Federico Ranfagni, CEO of Incomedia. “Our goal is empowering African entrepreneurs to launch and grow their businesses online, unlocking new possibilities across the continent.”
Visitors and partners can meet Incomedia at:
GITEX Africa 2026
Hall 20 – Stand B-56 (Italian Area)
The team will provide live demos and explore partnership opportunities across African markets.
Africa Fact: In the mid-nineteenth century, William Clarke, an English visitor to Nigeria, remarked that: “As good an article of cloth can be woven by the Yoruba weavers as by any people . . . in durability, their cloths far excel the prints and home-spuns of Manchester.”

Toy Peep
Domestic inflation: The highest inflation rate ever recorded in South Africa was in January 1986, at 20.7%. Some of you may remember those bad days where each wag of P.W. Botha’s finger put an extra percentile to the inflation rate. That year the average inflation rate was 18.7%. During the 2008 financial crisis, South Africa’s inflation rate was 11.5%. In July 2018, the latest official monthly inflation rate was 5.1%. With inflation, this low, production cost increases can be expected to remain low, despite the large hikes in the petrol price. This reduces the perceived risk of starting a business in South Africa. Compared to Venezuela (200 000% inflation rate) we are not doing too badly!