Ladies and gentlemen… Elvis has entered the building. Music royalty is making its way onto the largest cinema screen from Friday 20 February, for one week only. The undisputed King of Rock ‘n Roll will flaunt his stuff for a full-on immersive IMAX® experience exclusively at select Ster-Kinekor cinemas, before releasing in more 2D cinemas across the country from 27 February.
Experience director Baz Luhrmann’s latest spectacle on the only screens that can capture its scope – IMAX. Described as somewhere between documentary and concert film, EPiC: Elvis Presley in Concert is a unique work.
Featuring archive footage lovingly restored by Luhrmann from outtakes, archives, and unreleased content, cinema audiences can immerse themselves in the King of Rock ‘n Roll’s epic world on the only screens epic enough to fit it.
While researching footage for the 2022 smash hit film Elvis starring Austin Butler in the title role, the legendary film director, working out of an office in Graceland for 18 months, unearthed never-before-seen Super 8 personal video from the archives. Luhrmann also tracked down 59 hours of forgotten footage from Elvis: That’s the Way It Is, the film of Elvis’ legendary 1970 Summer Festival in Las Vegas, and his road concert film from two years later, Elvis on Tour.
“We found this audio of Elvis just talking very unguardedly about his life, which he never did,” Luhrmann said of his ‘aha’ moment. “We thought, ‘You know what? This is an opportunity.’” The result is EPiC: Elvis Presley in Concert, a 96-minute-long film that is part documentary, part live concert and, above all, a chance for Elvis to tell his own story in his own words for the first time.
In the words of Elvis: “I’d like to talk to you a little bit, ladies and gentlemen, about how I got in this business. There’s been a lot written and a lot said but never from my side of the story… The image is one thing, and a human being is another. It’s very hard to live up to an image, I tell you…”
This cinematic concert film experience, featuring more than 70 musical pieces performed by Elvis, including covers of songs by various artists, is a must-see for all Elvis fans, both young and old! The period of the King’s career that EPiC showcases includes footage that is so well-rendered that cinema audiences will feel as if they are part of the screaming audience while watching the film.
Watch it exclusively in Ster-Kinekor’s IMAX cinemas – Cradlestone, Eastgate, and Mall of Africa in Johannesburg, The Grove in Tshwane, Baywest in Gqeberha, and at Capegate, Blue Route and V&A Waterfront in Cape Town – from 20 February for one week only. From 27 February, the 2D cinematic release will also be shown at these sites, plus at the following Ster-Kinekor sites: Rosebank Nouveau and Sandton in Johannesburg, Garden Route Mall in George, Somerset Mall in Somerset West, and at Tygervalley in Cape Town.
Book for EPiC: Elvis Presley in Concert on the new-look Ster-Kinekor website at www.sterkinekor.com or download the new SK App on your smartphone. For news and updates, go to Facebook: Ster-Kinekor Theatres | and follow Ster-Kinekor on Twitter: @Ster-Kinekor. For all queries, call Ticketline on 0861-Movies (668 437).
#DoMoviesRight #sterkinekor #EPiC #IMAXExperience #ConcertFilm #ElvisPresley
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Author: Janet de Kretser from aHead PR on behalf of Ster-Kinekor Theatres.
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