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Join the Race Of Gratitude in #theheartofcenturion

Centurion, South Africa, 29 May 2024 – Calling all fitness fanatics and fun-loving walkers to join the annual Race of Gratitude taking place at Centurion Mall on Saturday, 29 June 2024, starting at 7am. The Race of Gratitude is about connecting the community by creating a social experience. This initiative provides an opportunity for tenant …

Total Ninja South Africa, Africa’s Largest Inflatable and Obstacle Park is now a Discovery Vitality Points-Linked Fitness Facility

Total Ninja South Africa, Africa’s largest Inflatable and Obstacle Park, is proud to announce that is now a Discovery Vitality…

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  1. Some 88% of PR professionals say strategic planning will be one of the most important skills for success in the next five years, followed by media relations (77%) and social media (72%).

  2. Myth: It’s not really advertising, but it’s basically the same as marketing. Fact: Advertising, marketing, and PR often work together, but they’re all distinct fields! In the age of social media and content creation, the line between PR and marketing has been blurred – but it still exists. PR is definitely a piece of the marketing puzzle for most businesses, and confusion can sometimes arise when press releases appear alongside marketing campaigns or ads on Twitter and Facebook. The real difference is that marketing focuses on promoting a company’s products and services, with a more direct line to driving sales and revenue. PR’s impact, on the other hand, is less directly quantifiable; it primarily focuses on building a company’s profile and reputation. While they do work in conjunction with one another, it’s important to take into consideration the goals, strategies, and tactics that distinguish the two.