Johannesburg, 07 July 2023 – LG Electronics, the global leader in home entertainment and consumer appliances, is proudly showcasing its current line-up of products, including TV, AV and home appliances, alongside the latest innovations in home living never seen before in South Africa at the annual East Coast Radio House + Garden Exhibit in Durban until 9 July.
The present is taking space at the Durban Exhibition Centre and is a calendar event for any homeowner. It brings designers, artists, and home industry leaders together to showcase the latest trends, innovations and products that combine to create the most stylish and modern living experience.
“The home will always be where the heart is; LG Electronics helps create a space that draws your heart in. The East Coast Radio House + Garden Display is the perfect opportunity to demonstrate the combined power of design and technology, manifesting as products that belong in the home and encourage transform it into a living, breathing experience,” said Mr Jinkook Kang, President of LG Electronics South Africa.
The best of LG and innovation
Under this year’s theme of ‘My Home, My Way’ – exploring how people can create living spaces that reflect their personal style, while combining functionality and sustainability – LG products to inspect out for include LG 2023 TVs, sound bars, the innovative Styler steam closet, refrigerators, washing machines, dishwashers and microwaves.
As LG celebrates 10 years of leadership in OLED technology and innovation, the company’s TV line-up includes the stunning LG 55” OLED CS3 Series 4K Gaming Smart TV. Equipped with features such as a 0.1ms response time, NVIDIA G-Sync compatibility, and Game Dashboard and Optimiser, the CS3 is the ultimate TV for gamers. It pushes entertainment boundaries to their limit and proves what it takes for LG to be the No. 1 OLED TV brand in the world.
Meanwhile, LG’s range of QNED TVs, including the LG 65” QNED 4K UHD 120Hz Smart TV, represents a revolution in colour. By combining Quantum Dot and NanoCell technology, LG QNED TVs provide richer and more accurate colours in 4K and scintillating atmospheric sound quality.
A gigantic attraction is the LG Styler steam closet scheme is also a huge attraction. The closet cleans your clothes with minimal effort, deodorises and steams your garments with care, saving time and money on dry cleaning. Another benefit of this product is that it can be managed remotely via LG’s ThinQ app to design smart living easier.
The future beckons
LG Electronics in conjunction with Hirsch’s is also showcasing the ground-breaking display ‘My Home My Future’, including home entertainment products and appliances never-before-seen in South Africa. These include innovations newly unveiled by the company globally as well as at the LG MEA Showcase in Dubai earlier this year.
An exciting appliance to survey out for is the LG refrigerator with MoodUP, which can change the colour of the front door panels to suit users’ tastes, mood, or kitchen décor. LG’s innovative kitchen solution gives users the ability to customise the scrutinize of their fridge without the cost and hassle of having to physically replace any of its exterior elements.
Note attendees will also secure to experience the LG WashTower™, the latest in AI-enhanced space-saving laundry solutions. The WashTower™ is competent of detecting specific fabrics and can customise laundry settings to deliver optimal cleaning results. All you want in half the space, the LG WashTower reinvents how you enact laundry.
Continuing the exciting line-up of innovations is the StanbyMe Rollable Touch Screen 27”. This flexible device features a fully adjustable screen that can swivel, tilt, rotate, and adjust. With five wheels at the vulgar, it’s easy to glide from room to room or even to an outside patio. It offers cordless freedom with a 3-hour charge that lets you be pleased movies, workouts and more from anywhere in your space.
“We believe that the customer is at the heart of all innovation,” said Mr Jinkook Kang, President of LG Electronics South Africa. “For this acumen, LG is constantly considering how people interact with their homes and what can improve and enhance the lifestyle of customers. We hope that people will approach visit our stands to fully experience how we’ve tailored our products around our customers’ needs. While the products in the My Home, My Future Display are not available yet for sale in South Africa, we’re constantly revising our product range as the market demand. However, the ‘My Home My Future’ display will allow South African consumers to experience revolutionary LG technology first hand.”
For more information about the East Coast Radio Home + Garden Exhibit, and to book your tickets, visit www.housegardenshow.co.za. To find out more about how LG products can transform your living space, visit www.lg.com/za
CLICK HERE to submit your press release to MyPR.co.za for free.
Juno Cream
Well, it was strange, because the phone rang and a teaching job turned up that sounded interesting. And I always did my own work. The Animals and a lot of Public Relations were done while I was doing commercial work. – Garry Winogran
ThermalMode
PR people are often called “spin doctors,” which to us conjures up images of weird zombie voodoo witch doctors. While we like to think of ourselves as good witches rather than bad witches, there\’s certainly an element of magic to what we do. What\’s our method? We can\’t reveal all of our secrets.
Swedish Twizz
Edward Bernays believes in the mutual understanding of the professional and the profession to foster better terms of performance and success and thus quotes, “The counsel on Public Relations is not an advertising man but he advocates for advertising where that is indicated. Very often he is called in by an advertising agency to supplement its work on behalf of a client. His work and that of the advertising agency do not conflict with or duplicate each other.”