
Proudly South African member, Coleus Packaging, showcased their new, state-of-the-art plant equipment and machinery at their Alrode factory in the east of Johannesburg, which was secured with a R200 million capital investment, which entrenches the company’s position as the leading crown manufacturer in the world and provides the company with additional capacity to export to multiple markets in Africa.
The new plant equipment replaces the 30-year-old capital equipment that was constantly breaking down and hampering the world’s leading crown maker from driving efficiencies. The company supplies crowns to beverage conglomerates such as SAB, Coca-Cola Beverages South Africa, and Heineken.
The R200 million capital investment secured a new coater and resizer line, as well as a new punching and lining machine that is manufactured by industrial plant and equipment manufacturer, SACMI.
Coleus Packaging Managing Director, Ian Victor, said the investment has ramped up the production capacity of the plant from around 8 billion crowns to 12 billion per annum.
“This investment has allowed us to bring the engineering and people costs down. It’s just an astronomical improvement. With the new printing machine that we will be installing next month, it adds an additional R100 million in working capital, which brings our total investment to R300 million,” said Victor.
Eustace Mashimbye, Chief Executive Officer of Proudly South African, commented: “We are proud of the strides that Coleus has made to modernise its plant and improve its production capacity. For Proudly South African, this is not just a plant equipment upgrade, but an investment in the future of South Africa, a reaffirmation to localised production and an unwavering commitment to job creation and the ethos of economic self-reliance.”
Victor added that his company has partnered with a non-profit organisation called Fillers Love Foundation to build a multi-purpose centre in the heart of the newly established neighbourhood of Sky City in Ekurhuleni. This state-of-the-art facility will comprise of a sports arena and a community centre.
“Fillers has already acquired four hectares of ground in the centre of Sky City for this initiative. We expect construction on this project to commence soon. Our support of this initiative underpins our values of making a positive impact by investing in the communities we operate in,” said Victor.
CLICK HERE to submit your press release to MyPR.co.za.
Author: Shernese De Freitas from Proudly SA on behalf of Proudly SA.
Track Your Press Release HERE:
Check Online Visibility
Verify where this release is currently indexed:
MyPR Support Team: A dedicated support team is available for user inquiries.

Sir Shove
“We believe PR should be practiced to serve the public interest, to develop mutual understanding between organizations and their publics.” – James E. Grunig
Sepukku
I think the number one public-relations blunder Osama has made is that he lives in a cave-fortress and if there\’s one thing we\’ve learned from it\’s that you can\’t trust a guy who lives in a cave-fortress — Lex Luther, Captain Nemo, Dr. Evil. I\’m telling you the list goes on. – David Letterman
Eerie
Myth: It’s all about being social. Fact: There’s A LOT more to it1 To an outsider, the ‘relationship-building’ that’s always referenced as the key to PR can be envisioned as a typical movie montage of professional life: fancy client dinners and drinks, followed by golfing or boating. While good social skills and the ability to cultivate and maintain clients’ and journalists’ trust do remain at the forefront of PR, many people don’t understand the work – from coordination and written communication to research and measurement – required to establish and maintain productive relationships. Clients won’t put their trust in you just because they like you – you need credibility and concrete results to back you up.