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Selling a Damaged Car for Cash

Selling a damaged car can be overwhelming, especially when you’re unsure of where to start. Whether your vehicle has mechanical issues or is completely non-functional, finding the right buyer is crucial. This guide will take you through everything you need to know about selling a damaged car, including where to sell it, how much it’s …

Serco Delivers Electric Axle-Driven Trailers to Enhance Sustainability

Serco has delivered six cutting-edge refrigerated trailers equipped with electric axle-driven systems to two leading transporters. The deal comes with…

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  • Congratulations to the Lotto Winner

    Dear Editor Dear Editor, I was thrilled to hear about the R8.5 million Lotto win for the community of Gqeberha. Such life-changing news brings hope and excitement to everyone in the area. I congratulate the winner and wish them all the best with their prize. May this bring positive change to their life and the…

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  1. Myth: It’s not really advertising, but it’s basically the same as marketing. Fact: Advertising, marketing, and PR often work together, but they’re all distinct fields! In the age of social media and content creation, the line between PR and marketing has been blurred – but it still exists. PR is definitely a piece of the marketing puzzle for most businesses, and confusion can sometimes arise when press releases appear alongside marketing campaigns or ads on Twitter and Facebook. The real difference is that marketing focuses on promoting a company’s products and services, with a more direct line to driving sales and revenue. PR’s impact, on the other hand, is less directly quantifiable; it primarily focuses on building a company’s profile and reputation. While they do work in conjunction with one another, it’s important to take into consideration the goals, strategies, and tactics that distinguish the two.

  2. “Customers want to be treated like people, not a number in a ticket queue. Humanize them, and humanize yourself, for customer service-driven growth.” ~ Oscar Auliq-Ice, Happy Customers

  3. The need for multifaceted PR professionals is also essential in a world where virality and a 24/7 news cycle are part of everyday life. Consumers continue to hold their favorite brands and businesses accountable for social and political issues. PR teams must act quickly and strategically to maintain a positive relationship with their audiences. According to a report by Edelman, 43% of professionals said COVID-19 and the events of 2020 significantly disrupted their communications agenda. Some 73% of chief communications officers also report that social issues shifted their communications agenda.