Athi Geleba, Head of Digital Communications in the Presidency, has called for ethical, inclusive, and Africa-led adoption of artificial intelligence (AI) in government communications, urging policymakers and public servants to ensure technologies reflect local realities and community needs.
Speaking at the annual Women in Media and Communication panel discussion hosted by the Government Communication and Information System (GCIS) in partnership with the Tshwane University of Technology, Geleba said AI presents “exciting and inevitable” opportunities but must be deployed responsibly.
“AI is transforming how we live, work, and communicate,” she said. “It can improve operational…
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