This Mother’s Day, Sunday, 10 May 2026, hopeful contenders will be chasing their share of an unprecedented prize purse in the Mother City at the iconic Absa RUN YOUR CITY CAPE TOWN 10K.
The Absa RUN YOUR CITY Series combined prize purse stands at R1 686 000 in 2026, further enhanced by innovative incentives for South African athletes – designed to inspire standout performances and unforgettable moments.
“Offering a substantial prize purse remains a key priority for us, and we are proud to once again deliver this at the Absa RUN YOUR CITY Series in 2026,” says Michael Meyer, Managing Director of Stillwater Sports. “A strong prize purse not only rewards the commitment and loyalty of athletes to the series, but also fuels ambition and encourages competitors to push the boundaries of performance. We are therefore proud to continue growing our prize purse each year, with the 2026 series featuring a combined total of R1 686 000.”
Since launching in 2015, the Absa RUN YOUR CITY Series has transformed the local road running landscape, delivering five electrifying mass participation events across five iconic cities. The action-packed calendar got underway in Gqeberha in March, before moving on to Cape Town in May, Durban in July and Tshwane in August, and wraps up with a thrilling finale in Johannesburg in September.
Each of the five events will boast a total prize allocation of R337 200.00, with R267 200.00 dedicated to the Open Category. This includes R133 600.00 for the Top 10 Open Men and R133 600.00 for the Top 10 Open Women. The top male and female finishers in each city will take home R33 000.00, while second place will earn R24 000.00 and third place R21 000.00. In addition, R70 000.00 per event has been allocated to Age Categories, rewarding the top three finishers in the Junior, 40–49, 50–59, 60–69 and 70+ age groups.
Exciting 2026 SA Athlete Incentives:
Alongside the impressive combined prize purse, Stillwater Sports once again raises the bar with its acclaimed SA Athlete Prize Incentive Schedule. Applied across all five Absa RUN YOUR CITY Series races, the incentive programme rewards exceptional performances and encourages athletes to chase new limits.
In the Elite Men’s race, bonuses kick in for times faster than 28 minutes, with a remarkable R300 000.00 incentive up for grabs for breaking the 27-minute barrier, while a new SA Record (the fastest runner) will secure an additional R50 000. The Elite Women’s race is equally rewarding, with bonuses starting for times faster than 32:08, and an outstanding R300 000.00 bonus for athletes who dip under 30:20. A new SA Record (the fastest runner) will secure an additional R50 000.
Added Bonuses: To further turn up the heat, additional bonuses will be awarded for consistent excellence across the series:
Elite Men
• R20 000 bonus for breaking 28 minutes twice during the 2026 series.
• R30 000 bonus for breaking 28 minutes three times in 2026.
Elite Women
• R20 000 bonus for breaking 32:08 twice during the 2026 series.
• R30 000 bonus for breaking 32:08 three times in 2026.
To view the 2026 Prize Purse Breakdown and SA Athlete Incentive Schedule, visit https://runyourcityseries.com/
EVENT DATES: 2026 Absa RUN YOUR CITY Series
1. Sunday 01 March 2026 / Absa RUN YOUR CITY GQEBERHA 10K
Elite Men’s Winner: Adriaan Wildschutt (RSA) 27:47
Elite Women’s Winner: Brenda Jepchirchir (KEN) 30:15
2. Sunday 10 May 2026 / Absa RUN YOUR CITY CAPE TOWN 10K
Start Time: 09:00
Start Venue: Marine Drive, Milnerton
Finish Venue: Cape Town CBD
Entry Fee:
Licensed Runner: R255.00
Temporary License: R60.00
Entries Close: Monday 04 May 2026 or once capacity has been reached
3. Sunday 12 July 2026 / Absa RUN YOUR CITY DURBAN 10K
4. Sunday 23 August 2026 / Absa RUN YOUR CITY TSHWANE 10K
5. Thursday 24 September 2026 / Absa RUN YOUR CITY JOBURG 10K
Facebook: @Gqeberha10k / @CapeTown10k / @Durban10k / @Tshwane10k / @Joburg10k
Instagram: @Gqeberha10k / @CapeTown10k / @Durban10k / @Tshwane10k / @Joburg10k
Hashtag: #RunYourCity #AbsaRunYourCity
WhatsApp Line: 072 042 7613
Websites: www.runyourcityseries.com
CLICK HERE to submit your press release to MyPR.co.za.
Author: Jacky McClean from NEWSPORT MEDIA on behalf of Absa RUN YOUR CITY Series.
Track Your Press Release HERE:
Check Online Visibility
Verify where this release is currently indexed:
Journalist Job – Web Editor: Manages the online presence of a news organization. They may create content for the
website, update social media, or optimize content for search engines.
Ladybird
The need for multifaceted PR professionals is also essential in a world where virality and a 24/7 news cycle are part of everyday life. Consumers continue to hold their favorite brands and businesses accountable for social and political issues. PR teams must act quickly and strategically to maintain a positive relationship with their audiences. According to a report by Edelman, 43% of professionals said COVID-19 and the events of 2020 significantly disrupted their communications agenda. Some 73% of chief communications officers also report that social issues shifted their communications agenda.
Houston
“I strongly believe that effective communications must result in measurable business outcomes or it’s simply not worth doing .” – Jesse Redniss
Lucky Brandy
Bear in mind that we [ with Edward Herman] did not devise the terms \”manufacture of consent\” and \”engineering of consent.\” We borrowed them from leading figures in the media, Public Relations industry, and academic scholarship. – Noam Chomsky