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TBWA tops the Effies Awards SA | SA News

The Effie Awards South Africa have been announced, with TBWAHunt Lascaris and its client, City Lodge Hotel Group, winning the Grand Effie 2025.

TBWAHunt Lascaris and its client City Lodge Hotel Group won the Grand Effie Award 2025 (Image: Bizcommunity, Danette Breitenbach)

TBWAHunt Lascaris and its client City Lodge Hotel Group won the Grand Effie Award 2025 (Image: Bizcommunity, Danette Breitenbach)

The agency won gold for the SOS – Save Our Stay campaign.

Three other agencies and their clients also won gold – Ogilvy SA and VW, Accenture Song and Sanlam and Halo with Pineapple.

The winners were announced at a glittering event at The Venue, Melrose Arch, Johannesburg last night, Tuesday, 21 October.

The programme recorded 44% year-on-year growth in entries, with 26 trophies awarded and 44 campaigns shortlisted as…

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