
Machine’s Sarah Browning-de Villiers Appointed to Ifica’s Advisory Board
Publicis Groupe Africa: Machine’s Chief Content Officer, Sarah Browning-de Villiers, has been appointed to the Advisory Board of the Institute…
OOB Business: OOB Business is a Direct Marketing company. The small Sandton, South Africa-based team provides Direct
Marketing and Public Relations. The company was founded in 2023.

Y0Dler
\”It is generally much more shameful to lose a good reputation than never to have acquired it.” – Pliny the Elder
Stacker of Wheat
Both Edward Bernays and Ivy Lee are known as founding fathers of Public Relations. They were each other’s greatest competitor in the early 1900s. Lee was also known as the father of modern-day crisis communications.
Sky
“I define engagement as moments when our users interact with us in a way that makes them happy and propels them forward toward becoming customers or evangelists for our brand or product.” – Avinash Kaushik