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Effie Awards South Africa Announces 2025 Winners | SA News

Effie Awards South Africa has unveiled the 2025 winners at The Venue, Melrose Arch, in a spotlight-soaked celebration of ideas that deliver real business results. 

The programme recorded 44% year-on-year growth in entries, with 26 trophies awarded and 44 campaigns shortlisted as finalists — underscoring continued momentum and the industry’s sharpened focus on measured effectiveness, says the awards.

After months of rigorous judging sessions, spirited debate and tough calls, it all came down to one pivotal day in Johannesburg. On Tuesday, 16 September, a panel of South Africa’s most respected marketing leaders gathered behind closed doors to determine the country’s most effective…

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