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In the realm of promotional items, the appeal of practicality meets personalization wonderfully in the form of stubby holders. These unique and functional items have carved out a special niche in the promotional gifting space in Australia. Ideal for events, corporate giveaways, and as marketing tools, stubby holders offer a blend of utility and visibility …
In today’s competitive business environment, standing out is more important than ever. One effective way to achieve this is through the use of promotional products, and one of the most timeless and versatile options is the promotional notebook. Across Australia, businesses of all sizes are discovering the benefits of incorporating promotional notebooks into their marketing …
SMMEs gear up for Africa’s Travel Indaba
With just one day to go until the start of Africa’s Travel Indaba (ATI) 2024, over 120 hopeful and excited small, medium and micro enterprises (SMMEs) are gearing up for the highlight of their marketing calendars.
Themed, 'Unlocking Opportunities', the renowned Africa Travel Indaba, which will take place at the Inkosi Albert Luthuli International Convention Centre in Durban, KwaZulu-Natal, from 13 to 16 May 2024, is expected to connect the tourism industry with unlimited opportunities.
The event is expected to be attended by 9 000 delegates from over 25 countries.
Acting CEO for Tourism KwaZulu-Natal (TKZN), Sibusiso Gumbi, said of the 120 SMMEs, 15 are KwaZulu-Natal-based SMMEs, which are part of TKZN's Tourism Enterprise Development Programme.
Gumbi said the SMMEs will be using every opportunity to showcase and sell their products and services to the thousands of domestic and international travel buyers attending the indaba.
“These fledgling businesses exhibiting on the TKZN stand have an integral part to play in the growth and development of the tourism sector. SMMEs not only contribute to job creation but are important for bringing new products to market and creating jobs,” Gumbi said.
Whilst most outbound travel is dominated by corporates, Gumbi noted that 80% of those serving the inbound market are small owner-managed operations.
“In fact, small businesses account for more than 80% of the tourism industry as a whole.
“We want SMMEs to grow into substantial players in this critical sector of our economy. However, we know transformation will not occur spontaneously but requires deliberate and sustained effort from all stakeholders.
“For this reason, we have implemented various programmes to ensure that our SMMEs get the much deserved and needed support. Enabling SMMEs to attend ATI is one of the ways in which we assist emerging tourism businesses,” Gumbi said.
EThekwini Municipality’s Economic Development and Planning Committee Chairperson, Thembo Ntuli said the city’s economy will benefit immensely from hosting this four-day event.
“Hotel occupancy is expected to be between 85% and 95%. The total expected spending is estimated at R177 million, contributing R439 million to eThekwini’s GDP with 796 jobs to be created,” Ntuli said. SAnews.gov.za
GabiK
Sun, 05/12/2024 - 09:17
Excitement is mounting as the countdown begins for the Nelson Mandela Bay Half Marathon which will be held on Saturday, 1 June from Pollock Beach, Summerstrand. Special 10th edition initiatives include bumper prize money, a new Trophy to be awarded to the Club with the Best Celebration Spirit and the first 600 athletes to enter …
Fund to invest in SA's creative, cultural industries announced
The Marketing, Advertising, and Communications (MAC) Sector Council, in collaboration with eQvest Limited, has announced the Media, Advertising, and Communications Charter (MACC) Fund.
The MACC Fund is positioned as a transformative instrument within South Africa’s creative and cultural industries, particularly the film and television sector.
The council and eQvest made the announcement during a media briefing at The Syrene Hotel in Sandton, Johannesburg, on Wednesday.
Council members, together with eQvest executives, highlighted the fund’s role in fostering social impact and its compliance with Broad-Based Black Economic Empowerment (B-BBEE) standards in the MAC sector.
According to the team, the MACC Fund represents a significant step forward in catalysing growth and transformation within the media, advertising and communications industry.
By fostering diversity and inclusivity, the fund seeks to create a more equitable playing field, empowering underrepresented voices and promoting innovation.
Chairperson of the MAC Sector Council, Angelo Tandy, hailed the collaboration with eQvest as a significant milestone in their endeavour to foster meaningful progress in the industry.
“The MACC Fund represents a powerful tool for advancing diversity, equity, and inclusion, and we are excited to see the impact it will have on the sector,” Tandy explained.
Hosted on the eQvest funding platform, the fund represents a pioneering initiative to bridge the gap between promising private companies and potential investors, driving economic empowerment and fostering diversity within the media landscape.
eQvest CEO, Nathaniel Bricknell, said his company was thrilled to collaborate with the MAC Sector Council in launching the fund.
“This initiative underscores our shared commitment to driving positive change and fostering innovation within the media, advertising, and communications industry. Together, we will work towards a more inclusive and equitable future,” Bricknell added.
By leveraging a unique private-public partnership model, the initiative aims to boost investment into areas critical for national development.
It also includes social cohesion, nation-building and poverty alleviation, above-the-line media, outdoor media buying, equipment purchasing, as well as infrastructure development.
The partnership recognised that the local industry falls short of global counterparts such as Hollywood, Bollywood and Nollywood in terms of production volume and market share.
This shortfall is often due to insufficient private sector investment and the underuse of available incentives, including tax allowances for film investors.
The MACC Fund was created as a critical response to these challenges, providing focused investment and support to promote equitable growth, bolster sectoral capabilities, and guarantee a unified strategy for transforming the landscape of these industries.
The MAC Sector Council is a leading authority in the media, advertising, and communications industry, dedicated to promoting diversity, equity, and innovation.
Comprised of industry leaders and experts, the council works collaboratively to address key challenges and opportunities facing the sector. The council is responsible for, among other things, overseeing the implementation and monitoring compliance with the council’s code.
It also guides on matters relating to BEE in the MAC sector and develops baseline indicators for all different elements of the B-BBEE.
The eQvest is a pioneering investment platform committed to driving positive change and fostering innovation in the private equity space.
With a focus on sustainability and social impact, eQvest connects investors with high-potential investment opportunities, driving growth and transformation across various sectors.
For more information on the fund visit https://maccfund.co.za. – SAnews.gov.za
Gabisile
Thu, 05/09/2024 - 12:59
In our fast-paced world, convenience often trumps sustainability. One glaring example of this is the widespread use of disposable coffee cups. While these cups offer a convenient solution for our on-the-go caffeine fix, their impact on the environment is significant and concerning. In this article, we’ll delve into the environmental issues posed by disposable coffee …
In the ever-evolving digital landscape, where visibility is synonymous with success, mastering the intricacies of Search Engine Optimization (SEO) services is essential for businesses aiming to thrive online. SEO services encompass a comprehensive array of strategies and techniques, each playing a crucial role in enhancing your website’s visibility, attracting quality traffic, and ultimately driving conversions. …
In the dynamic world of digital marketing, staying ahead of the curve is not just a luxury; it’s a necessity. As businesses strive to navigate the complexities of online advertising, Google Ads emerges as a beacon of opportunity, offering unparalleled reach and targeting capabilities. However, success in the realm of Google Ads is not guaranteed; …
On 29 May, South Africa faces one of its most important General Elections since 1994. At stake is not only the Presidency but the economic future of South Africa, as there is a desperate need to develop policies that will encourage entrepreneurship and the participation of strong entrepreneurs in economic development. At the recently held …
Gear up for South Africa’s premier gravel cycling event, taking place on 26 & 27 July in the charming town of Swellendam! The B-well Around the Pot, presented by SEESA has quickly become a staple on the cycling calendar and promises an exhilarating and demanding ride for cyclists of all abilities. “After the unfortunate cancellation …
SA’s tourism sector continues on a positive trajectory
South Africa’s tourism sector continues to grow and attract international arrivals from all over the world.
According to the latest official release of international arrival figures by Statistics South Africa for January to March 2024, the country totalled 2.4 million, representing a remarkable 15.4% increase when compared with the same period in 2023.
Minister of Tourism Patricia de Lille has welcomed the increase in international travellers as it is a significant contributor to the economy and job creation.
“We are determined to continue with this momentum. South Africa remains attractive and accessible for all travellers to enjoy,” the Minister said on Tuesday.
South Africa welcomed 1.8 million tourist arrivals from the rest of the African continent between January and March 2024, marking a significant 74.5% of all arrivals.
Zimbabwe and Ghana stood out for their remarkable growth, with Zimbabwe experiencing a 21.8% increase in tourist arrivals to South Africa when compared to the first three months of 2023, totalling 613 675 arrivals, while Ghana recorded a 249.4% increase when compared to the same period in 2023, reaching 7 904 arrivals for January to March 2024.
“Ghana’s immense performance can be attributed to the fact that South Africa and Ghana announced a visa-waiver scheme on 1 November 2023. The visa-waiver allows for travel for periods of up to 90 days within a calendar year, for purposes of business or tourism.
“This coupled with targeted integrated marketing initiatives executed by South African Tourism to attract visitors from this market makes for a winning formula for the growth of our sector,” de Lille said.
Travellers from other parts of the world also continued to show their interest in South Africa.
Tourist arrivals from the Americas registered at 118 194 from January to March 2024, reflecting a 12.4% growth compared to the same period in 2023.
Strength in European markets
From January to March 2024, South Africa saw 420 727 tourist arrivals from Europe, an 8.6% increase compared to the same period in 2023.
“The United Kingdom remains the top European source market, with 125 420 tourists choosing South Africa, marking a 5.3% growth compared to 2023. Germany experienced a 9.9% increase in arrivals compared to same period in 2023, amounting to 98 954 tourists.
“This was followed by the Netherlands, which saw an increase of 9.9% when compared to 2023, amounting to 37 548 tourist arrivals between January and March 2024. Russia exhibited a dramatic growth of 9.6% when compared to 2023, contributing 9 329 arrivals in 2024,” the Ministry of Tourism said.
Asia markets
The Asian markets also showed significant growth with a total 49 741 arrivals from the region, representing an astounding 25.4% when compared to the same period in 2023.
“We welcomed 16 209 tourists from India; 0.9% lower compared to 2023. Notably, South Africa received 11 017 visitors from China registering a massive 82% increase in the first three months of 2024 when compared to the same period in 2023,” the Ministry said.
Middle East arrivals
South Africa received 2 387 arrivals from Saudi Arabia in 2024, marking an increase of 31.7% when compared to 2023.
The United Arab Emirates saw 321 arrivals to South Africa between January and March 2024. – SAnews.gov.za
nosihle
Tue, 05/07/2024 - 09:52
Cape Town, South Africa – In a strategic move that marks a significant milestone in the digital marketing landscape, Ruby Digital, South Africa’s premier digital marketing agency, has announced its acquisition of web development house, WeDev.Africa. This acquisition reaffirms the Ruby Digital Group’s commitment to digital innovation and its AI transformation. Founded in 2011 by …
Amanzimtoti’s local tourism, businesses, and the hard-working Lions Club were given a major boost on Saturday, 27 April with the successful Highland Gathering held at Hutchison Park. Crowds flocked to enjoy the day’s festivities, which included several new features and prize giveaways, with the proceeds going towards community initiatives by The Lions Club of Amanzimtoti. …
Introduction Search Engine Optimisation (SEO) stands as a pivotal component of modern digital marketing, influencing how businesses enhance visibility and engagement online. At its core, SEO is the practice of optimising a website to improve its ranking in search engine results, thereby increasing traffic and potential business opportunities. Despite its widespread recognition as a fundamental …
Pretoria, South Africa – In the digital landscape, much like with our cars, there are warning signs that prompt us to take action. Click Results, a leading digital marketing firm based in Pretoria, understands the importance of recognizing these signals, especially when it comes to your website. As businesses evolve and grow, so too should …
Community Talent Takes Centre Stage at Golden Walk Shopping: Battle of the Choirs Competition Offers R55,000 in Prizes. Get ready for an electrifying showcase of musical talent as Golden Walk Shopping Centre in the heart of Germiston, presents The Battle of the Choirs Competition! With up to R55,000 in prizes up for grabs, this event …
Community Talent Takes Centre Stage at Maponya Mall: Battle of the Choirs Competition Offers R55,000 in Prizes. Get ready for an electrifying showcase of musical talent as Maponya Mall Shopping Centre in the heart of Soweto, presents The Battle of the Choirs Competition! With up to R55,000 in prizes up for grabs, this event promises …
Standard Bank renews headline sponsorship for Top Women 2024 Johannesburg, South Africa, May 2024 – Topco Media is proud to announce that Standard Bank will continue its partnership as the headline sponsor for Top Women. This partnership underscores Standard Bank’s ongoing dedication to support the growth and development of female entrepreneurs and business leaders across …
Next-generation financial services platform Mukuru (www.Mukuru.com), one of the most recognisable fintech brands on the continent, has announced that it is sponsoring Zimbabwe's national rugby team as it seeks to achieve Rugby World Cup qualification, the first since 1991.
With the hopes of a nation on their shoulders, the Sables, as the national team is known, will run out against Zambia on 4 May sporting Mukuru's branding on the beloved national jersey for the first time.
The Sables are admired in Zimbabwe and around the continent, known for their attacking style of play, technical acuity and sportsmanship. The team, blessed with talent and a rejuvenated system, is confident of its prospects of qualifying for the 2027 Rugby World Cup. Mukuru, which has over 16-million customers in 50 countries, can trace its roots back to Zimbabwe, which remains a crucial and important market for the multinational fintech.
Brandon Mncube, Chief Marketing Officer at Mukuru, says the sponsorship of the Sables made sense as the team displays the same passion and love for the country as Mukuru. “We are incredibly excited to be sponsoring Zimbabwe's national rugby team. The Sables are eyeing World Cup qualification and with their revitalised systems in place and the formidable talent at their disposal, we wanted to give them the best possible chance of living up to their potential,” he says.
“The Sables embody the same passion that has seen Mukuru grow exponentially across the continent. Just as we are passionately driven to provide relevant and competitive financial services products that delight our customers in Zimbabwe and abroad, one gets a real sense of the confidence in this team – all the way down from administrators, to the coaches and of course, the players. Mukuru is backing the Sables to achieve their goal.”
Rugby fans have a great season of excitement in store, as the Sables are set to take on formidable opponents such Zambia, Uganda and the Netherlands over the next few months.
Commenting on the team's new sponsorship, Sables Head Coach Pieter Benade had the following to say: “We are delighted that a financial company as big as Mukuru recognised our commitment and passion to deliver the kind of rugby success that Zimbabweans deserve. Their sponsorship will go a long way towards enabling our journey to achieve our goal of 2027 World Cup qualification.”
Distributed by APO Group on behalf of Mukuru.
About Mukuru:
Mukuru is a leading next generation financial services platform in Southern Africa that offers affordable and reliable financial services to a customer base of over 16 million+ across Africa, Asia and Europe.
With over 100 million transactions to date, our core was built providing international money transfers and from this base, we've developed a set of services to address the broader financial needs of our customers. We now operate in over 60 countries and across over 500 remittance corridors.
We are a business that puts the customer at the centre of everything we do, and for that reason, we serve clients across physical and digital channels, by various payment methods (cash, card, wallet) as well as a range of engagement platforms including WhatsApp, USSD, contact centre, App, website, agents and a branch and booth network.
Mukuru has, for the fifth consecutive year, been listed as one of the top 100 Cross Border Payments businesses in the world in the 2024 FXC Intelligence Top 100 Cross-Border Payment Companies, one of only six African companies to receive this accolade.
In 2023, Mukuru officially ranked sixth on the LinkedIn Top Companies List in South Africa.
Mukuru was celebrated for innovation and excellence at the 2023 Africa Tech Festival Awards, receiving the Fintech Innovation of the Year Award - an acknowledgment of the transformative power of financial technology in driving economic growth, financial inclusion, and digital transformation.
Further information can be found at https://www.Mukuru.com.
JOHANNESBURG: Cricket South Africa (CSA) and Gujarat Cooperative Milk Marketing Federation Limited are delighted to announce Amul as the team sponsor...
In the heart of South Africa, a digital revolution is unfolding. As the digital landscape continues to evolve at a breakneck pace, businesses across the Rainbow Nation are increasingly turning to digital marketing agencies to navigate this complex terrain. These agencies, known for their innovative strategies and cutting-edge technologies, are playing a pivotal role in …
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Retractable banners are a popular choice for businesses and organizations looking to boost their visual marketing. These banners are not only cost-effective and easy to use, but they also offer great flexibility and can make a strong impression at trade shows, exhibitions, and other events. This guide explores the benefits of retractable banners and offers …