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The Economic Mapping of the Cultural, Creative & Sports Industries in South Africa | SA News

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Overview

In today’s increasingly globalised world, Cultural, Creative Industries and Sports (CCI&S) are emerging as crucial sectors of national economies that significantly contribute to leisure and entertainment and stand as pillars of innovation, competitiveness, employment and development. The global share of the creative economy was estimated to be around $2.3 trillion in 2024, contributing 3.1% to GDP and employing 6.2% individuals. The creative industries are known to create more employment for women and youths than any other sector, which is a great potential for Africa, given that the continent has over 60% of its population under 25 years old. The CCI&S could…

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