Social media has become part of everyday life for millions of South Africans. Beyond communication and entertainment, it has also become a space for shopping and self-expression. Yet the question of how this affects consumers’ happiness and mental health remains not fully explored. Previous studies have shown mixed results about how social media influences well-being. Some link heavy use to depression, isolation, and poor sleep, while others highlight its benefits in building connections and improving life satisfaction. However, little research has explored how shopping-related activities on platforms like Facebook and Instagram, such as sharing purchases, following influencers, or…
Cultural Festivals: Newspapers often cover cultural festivals and events, promoting
local arts and heritage.

Austin Shamrock
Fun South African Fact: Nelson Mandela has six different names in South Africa.
Blizzard Vixen
Drinking game: SA rules whenever your girl friend goes to the loo you take 4 shots