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Wine tourism could be South Africa’s next billion-rand industry goldmine | wine.co.za | SA News

South Africa’s wine industry is sitting on an untapped treasure trove worth billions, and the key to unlocking it lies in transforming wine tourism into the country’s premier attraction.

Banking expert Daneel Rossouw, head of sales for agriculture at Nedbank Commercial Banking, believes South Africa’s wine industry is perfectly positioned to reach unprecedented heights by making wine tourism its flagship offering.

“South Africa’s wine industry is in an outstanding position to reach new heights by making wine tourism its superstar attraction,” argues Rossouw.

What South African wine tourism offers is nothing short of extraordinary. With 522 wine cellars spread across 23 wine routes in…

Cricket: Cricket is also extremely popular, with the national team, known as the
Proteas, competing at the highest international levels.

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