29 November 2023
After 14 consecutive seasons of racing and partnership with the Mercedes-AMG PETRONAS Formula One Team, during which time we believe experienced the full range of highs and lows of motorsport, Monster Energy will open a modern chapter in the sport from the start of the 2024 season.

Rodney Sacks, Chairman and Co-CEO of Monster Energy Company, said: “We would like to express our sincere appreciation to the Mercedes-AMG PETRONAS Formula One Team, and Toto Wolf in particular, for a partnership that has spanned well over a decade and seen us celebrate some wonderful success together. We wish the team well for their upcoming championship campaigns.”
Monster will start a journey racing with a motor racing icon, McLaren, from the start of 2024, which will see us partnering in F1 and proudly and prominently featured on both drivers’ helmets and suits.
Rodney Sacks added: “Monster Energy is proud to start this recent chapter in its F1 journey with McLaren Racing. Monster is focused on enhancing fan experiences and partnering with a world-class team and its elite drivers to share our passion with F1’s global audience. We are planning some really exciting programs with Lando and Oscar and are excited to fade racing together from 2024.”
Video: Monster Energy to initiate their next chapter in Formula One from 2024
Boilerplate and Editor’s Notes.
More Info on Monster Energy to start their next chapter in Formula One from 2024 here:
Twitter:
Facebook:
CLICK HERE to submit your press release to MyPR.co.za.


Hex Panther
“I strongly believe that effective communications must result in measurable business outcomes or it’s simply not worth doing .” – Jesse Redniss
Maple Destroyer
A strategic combination of paid, earned and owned media is critical to building a strong brand—which has introduced a new overlap between PR and marketing roles. This has also contributed to a need for more data-driven communications.
firecracker
“Publicity is a great purifier because it sets in action the forces of public opinion, and in this country public opinion controls the courses of the nation.\” – Charles Evans Hughes