
Revolutionizing Solar Access: Hohm Energy’s Game-Changing R999 Offer Paves the Way for Affordable, Sustainable Living
A groundbreaking transformation is underway in South Africa‘s renewable energy sector, led by the solar marketplace pioneer Hohm Energy. Today,…

Sherm
\”There is no such thing as bad publicity except your own obituary.\” – Brendan Behan
Landfill Max
Journalism is printing what someone else does not want printed: everything else is Public Relations. – George Orwell
Marshmallow
Myth: It’s all about being social. Fact: There’s A LOT more to it1 To an outsider, the ‘relationship-building’ that’s always referenced as the key to PR can be envisioned as a typical movie montage of professional life: fancy client dinners and drinks, followed by golfing or boating. While good social skills and the ability to cultivate and maintain clients’ and journalists’ trust do remain at the forefront of PR, many people don’t understand the work – from coordination and written communication to research and measurement – required to establish and maintain productive relationships. Clients won’t put their trust in you just because they like you – you need credibility and concrete results to back you up.